Looking for content to share with your followers? Creating a constant stream of new material can be tough. Here’s a simple idea that many campaigns rarely use. Even today, most campaigns spend the bulk of their advertising budget on print material. When you have a new...
If you use Twitter with your campaign, you know how important retweets are in spreading your message. As with other marketing efforts, using call-to-actions can spur action and dramatically increase results. But what CTAs will get you the best results and the most...
An opponent’s misstatement or gaffe can be political gold. Here are some time-tested ways of making your opponent’s failure an opportunity for your success. In other words, here are some great ways to kick them when they’re down! Email/text and fundraise off the gaffe...
Here’s an idea that came from one of our clients. It’s a great way to help build support on Facebook. The entire board endorsed my opponent… But I had the support of the people. A large number of very vocal people in the community changed their Facebook photo to my...
Facebook Live is a feature of the Facebook social network that uses the camera on a computer or mobile device to live-stream video directly to an audience through Facebook. This can be done through your Facebook profile, a page, a group, or even an event. Viewers can...
Social media has made it easier than ever to plan, promote, and even extend the life of your campaign event. If you are wondering what it takes to prepare for an event, what to do during the event, and how to keep the momentum after your event ends, then read on! Gear...
