Articles
The Good and Bad of Political Stock Imagery
Stock imagery is a fast way to get graphic elements for print or the web. The quality of the images is usually high. Stock images offer a quick way to get something useful without taking a photo yourself or creating an image from scratch. Ideally, you should use...
Making Political Hay – Online
An opponent’s misstatement or gaffe can be political gold. Here are some time-tested ways of making your opponent’s failure an opportunity for your success. In other words, here are some great ways to kick them when they’re down! Email/text and fundraise off the gaffe...
Tip: A Neat Facebook Idea
Here’s an idea that came from one of our clients. It’s a great way to help build support on Facebook. The entire board endorsed my opponent… But I had the support of the people. A large number of very vocal people in the community changed their Facebook photo to my...
Using Facebook Live for Your Political Campaign
Facebook Live is a feature of the Facebook social network that uses the camera on a computer or mobile device to live-stream video directly to an audience through Facebook. This can be done through your Facebook profile, a page, a group, or even an event. Viewers can...
Dial Up The Online Buzz At Your Next Campaign Event
Social media has made it easier than ever to plan, promote, and even extend the life of your campaign event. If you are wondering what it takes to prepare for an event, what to do during the event, and how to keep the momentum after your event ends, then read on! Gear...
QR Codes And How They Can Help Your Campaign
Have you noticed the square, strange-looking bar codes that appear on boxes, print ads, and signs? These are called QR codes. They can be easily scanned by a smartphone to automatically pull up information such as URLs, phone numbers, videos, photographs, text, and...